How social media is being used in education

The striking thing about this infographic is not just the stunning penetration of Twitter, but also LinkedIn. It is also interesting that the bastion of tradition in the US higher education sector, Harvard University, has the greatest reach in terms of its social networks. Among the challenges noted, is that it is not enough to simply have a presence within the social media. To maintain credibility — in terms of marketing and communication, at least — an institution’s social media profile requires full-time attention.